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Adlucent

The Challenge
Partner with Adlucent to explain the complex idea of Search Engine Marketing (SEM) and make it easier to understand.

The Solution
Develop a Flash movie using grocery store shelves as a metaphor for SEM. Make sure the Flash is non-obtrusive to the rest of the content, but enhances the understanding of it. Create a separate Flash movie for each section.

The Results
Adlucent has seen a doubling in the length of site visits.

Services Provided
Web site design and development