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University
Interscholastic
League (UIL)

Web Design Project

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Challenge

Provide an overview of UIL history and tradition in a fun, interactive manner.

Create a 100th Anniversary website design that appeals to a wide audience, including high school and middle school students, parents, teachers, coaches, school administrators and university staff.

As an interactive web design company, work with the internal development staff at UIL to produce a site that is easy to use and navigate.

Solution

Create a design that subtly resembles old publications to draw upon the celebratory, newsworthy tone of the centennial celebration.

Design several engaging, interactive components that visitors can use to explore the interesting content sprinkled throughout the site including an interactive timeline, photo archives and slideshows.

Create user-friendly interactive pieces that work with the audience’s wide age range and give a modern feel to a tradition-focused site.

Services

Concepting and web design

Development consultation

Results

Since the launch of the new website, UIL is seeing an average of 4.5 page views per visitor and an average time on the site of 4:23 per visitor.

“Creative Suitcase got it right from the start which made everything so simple. They helped us accomplish our goal of creating a great-looking site that engaged the user, and we’ve received nothing but positive feedback on the design. The Creative Suitcase designers were a pleasure to work with and are masters of the art of web page design.”
Stephen Tidmore, Webmaster, University Interscholastic League

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