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Andrew Harper

Professional
Web Design

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Challenge

Clarify the membership benefits in a more succinct manner.

Redesign the website while maintaining the Andrew Harper brand.

Attract a younger audience while still serving Andrew Harper’s older demographic.

Engage qualified prospects and gather more prospects’ emails.

Solution

Research the best travel websites to showcase Andrew Harper’s benefits of membership against the competition’s.

Create a professional website design that provides greater content organization and a friendlier experience through the site’s structure and visual design.

Include conversion points throughout the site such as brochure requests and e-newsletter signups.

Accentuate the company’s luxurious qualities through rich tones, antique illustrations, large travel imagery and editorial-style typography.

Technology

HTML/CSS templates

Services

Content consultation

Sitemap construction

Wireframes

Website design services

HTML template build

Results

Members and potential members have a better understanding of the benefits available to them and have found the site much easier to navigate.

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