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Andrew Harper

Hospitality
Website Design

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Challenge

Redesign the website while maintaining the Andrew Harper brand.

Attract a younger audience while still serving Andrew Harper’s older demographic.

Engage qualified prospects and gather more prospects’ emails.

Clarify the membership benefits in a succinct manner.

Solution

Research the best travel websites and highlight the differentiating benefits of an Andrew Harper membership.

Create a professional website design that separates Andrew Harper from other websites for travel companies.

Provide greater content organization and a friendlier experience through a standardized site structure and effective visual design.

Include conversion points throughout the site such as brochure requests and e-newsletter signups.

Accentuate the company’s luxurious qualities through rich tones, antique illustrations, large travel imagery and editorial-style typography.

Technology

HTML/CSS Templates

Services

Content consultation

Sitemap construction

Wireframes

Website design services

HTML template build

Results

“Creative Suitcase collaborated with us to make the design of the public version of our website modern and easier to navigate. We were very pleased with the level of creativity and knowledge they exhibited and found them to be responsive and accessible throughout the entire process.”
– Julie Moon, Director of Internet Marketing, Andrew Harper

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