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Adlucent

Interactive Design

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Challenge

Explain the complex idea of Search Engine Marketing (SEM).

Show the breadth and depth of Adlucent through an easy-to-navigate and fun-to-explore website.

Spark the interest of interactive web design companies and top marketing agencies who may be looking for an SEM partner.

Solution

Develop a Flash movie using grocery store shelves as a metaphor for SEM. Make sure the Flash is unobtrusive to the rest of the content but still enhances the understanding of it.

Create a delight factor by having short movies in each section of the website.

Technology

HTML/CSS

Flash

Results

Adlucent has seen a doubling in the length of site visits with the launch of the new website.

“Creative Suitcase has a phenomenal design aesthetic and provides welcome new insight into larger projects where branding and identity are at a premium. When asking business owners who they turn to for Austin web design and branding, Creative Suitcase came up several times.”
Michael Griffin, Founder and CTO, Adlucent

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